We strive to bring you all things youth sports. And that includes the corporate side of youth and recreational sports. Kirsten's guest this week is Brett MacKinnon, head of SportsEngine (NBC Sports Next), an elite hockey player, corporate athlete and dad.

Kirsten and Brett talk about the business of youth sports, and how that fun and recreational sports should be the backbone of our kids’ experiences.

They talk about how Brett's youth sports soccer and (later) elite hockey experiences shaped his career and professional life with common themes of discipline, teamwork, community and communication.

We hope you enjoy and learn about a different side of youth sports!

SHOW NOTES:

Kirsten was a guest on NBC Sports Next/SportsEngine podcast, "For the Love of Sport"

https://discover.sportsengineplay.com/for-the-love-of-sport-podcast

ABOUT NBC SPORTS NEXT and SPORTSENGINE

NBC Sports Next is the tech division of NBC Sports. Within NBC Sports Next, there are two areas of focus: Youth & Recreational Sports; and Golf. Brett is the leader of the youth sports area, and SportsEngine is the driving brand.

SPORTSENGINE

NBC Sports Next’s Youth & Recreational Sports area, led by leading club and team management technology platform SportsEngine, is creating powerful digital tools and services to simplify youth sports – making it easier for organizations to connect with coaches, families, athletes and fans. Mission is to build the best technology platform for youth sports.

In total, SportsEngine serves over 35k small and medium-sized business sports operators (youth sports organizations), tournaments, the USOPC and Governing Body community, professional sports leagues and thousands of municipalities. Over 16M coaches, families, and fans use SportsEngine suite of products and services annually.